
marketing


Lights…Camera…Inaction: Why You’re Not Using Video, But Should be
Here’s the scenario. I say “You should do video.” Then you visibly recoil and give me a bunch of reasons why you can’t: You’re not

How Brokers Can Take Control of Their Online Reviews
Online reviews are now the tool that consumers inherently trust—just ask 18- to 34-year-olds, 91% of whom admit to trusting online reviews as much as

Mortgage Leads From Facebook Messenger? Believe It.
Nine out of 10 mortgage professionals can’t generate good quality leads from the web. Are you one of them? If you want to grow your

How Brokers Can Harness the Top Digital Marketing Trends for 2019
Today’s world is connected, tech-reliant and extremely integrated with the digital world. Every year, new technology emerges and brokers find new and innovative ways to

Brokers: How to Stay in Touch with Your Clients
It’s a mortgage broker’s job to remain in touch with their clients. But because years can pass between dealing with these clients, and perhaps for

7 Things Brokers Need to Know About Live Video
In this day and age, video is by far the most preferred type of online content. This is important to keep in mind for brokers

10 Ways Brokers Can Build a Reputation on Social Media
In the modern age where social networking and other online tools are so prevalent, mortgage professionals need to be conscious of their reputation online. It

Accelerate Your Business with Niche Marketing
The beginning of a new year is the perfect time to reflect on your previous year of business and examine if there were any successes,